TRANSITION FROM TRADITIONAL TO DIGITAL MARKETING.

DURATION

5 Days (30 Hours)

DELIVERY FORMAT

Zoom

RATE

Please call for a quote

AUDIENCE

Marketing & Sales Team Members

SUMMARY

Many companies are struggling to understand and implement new digital marketing tools and techniques, such as: CRMs, marketing automation, customer lifecycles & journeys, email campaigns, etc.  

 

Our 4-day intensive course, was designed to help your people seamlessly transition from traditional sales and marketing to these new platforms without being overwhelmed or reluctant to the change. 

Upon completion of this course, learners will be able to:

  • Understand What Marketing Automation Is and How It Benefits You

  • Map a Customer Experience That Addresses Specific Obstacles

  • Design Campaigns That Can Be Used On Most Platforms Such As Sales Force, Infusionsoft, Keap, Kajabi, Wix, Etc. 

  • Apply Psychological Principles To Generate a Better Customer Experience

  • Reduce Campaign Development Time Through Leveraging Campaign Templates

  • Measure The Impact Of Strategic Campaign Sequencing Through Relevant KPIs

  • Drastically Grow Their Database Full Of People Eager To Buy Your Products Or Services, Read Your Content, Etc.

  • Grow and Use Your Database To Build Genuine Connections and Make a Bigger Impact

  • Reduce Campaign Development Time Through Leveraging Campaign Archetypes