
TRANSITION FROM TRADITIONAL TO DIGITAL MARKETING.
DURATION
5 Days (30 Hours)
DELIVERY FORMAT
Zoom
RATE
Please call for a quote
AUDIENCE
Marketing & Sales Team Members
SUMMARY
Many companies are struggling to understand and implement new digital marketing tools and techniques, such as: CRMs, marketing automation, customer lifecycles & journeys, email campaigns, etc.
Our 4-day intensive course, was designed to help your people seamlessly transition from traditional sales and marketing to these new platforms without being overwhelmed or reluctant to the change.
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Upon completion of this course, learners will be able to:
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Understand What Marketing Automation Is and How It Benefits You
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Map a Customer Experience That Addresses Specific Obstacles
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Design Campaigns That Can Be Used On Most Platforms Such As Sales Force, Infusionsoft, Keap, Kajabi, Wix, Etc.
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Apply Psychological Principles To Generate a Better Customer Experience
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Reduce Campaign Development Time Through Leveraging Campaign Templates
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Measure The Impact Of Strategic Campaign Sequencing Through Relevant KPIs
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Drastically Grow Their Database Full Of People Eager To Buy Your Products Or Services, Read Your Content, Etc.
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Grow and Use Your Database To Build Genuine Connections and Make a Bigger Impact
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Reduce Campaign Development Time Through Leveraging Campaign Archetypes